Your CRM logs what reps say happened.
We score what actually happened.
Valuevynt reads 40 behavioral signals — email response latency, stakeholder org-chart depth, procurement language shifts — and tells your CRO which deals are real commit vs. best-case before the rep knows the difference.
| Deal | Rep | Stage | Score | Forecast |
|---|---|---|---|---|
| Kestrel Health $280K |
M. Reyes | Negotiation | 73 | Commit |
| Mesa Logistics $410K |
D. Okafor | Proposal | 34 | At Risk |
| Orion Systems $195K |
S. Liu | Discovery | 61 | Best Case |
| Vanta Ridge $340K |
P. Walsh | Commit | 88 | Commit |
| Crestline Analytics $175K |
A. Torres | Negotiation | 47 | Best Case |
| Ironfield Labs $520K |
K. Benson | Proposal | 22 | At Risk |
Rep-optimism bias costs B2B teams an average 11% of annual revenue in missed quota attainment.
Deals die in the behavioral gap — the signals that live in email threads and calendar patterns but never reach your pipeline view. A rep marks a deal "Negotiation" because that's what the last call was. The stage hasn't changed. But reply latency has stretched from 6 hours to 3 days. The champion who was CC'd on every thread went silent 9 days ago. The close date has been pushed twice. None of that is in Salesforce.
Valuevynt reads the signals your reps don't log — not because they're lazy, but because no CRM field captures what email latency or stakeholder engagement depth tells you about pipeline coverage quality.
The signals reps never log — but always produce.
Three categories. Forty behavioral inputs. One weighted forecast number you can take to the board.
Email & Calendar 14
- Response latency trend How fast (or slow) your champion replies over the deal cycle
- Thread depth Are replies getting shorter? Truncated threads signal disengagement
- Calendar accept/decline pattern Reschedules and last-minute declines as deal-health signals
- Weekend-send patterns Buyer urgency vs. rep pushing — direction matters
Stakeholder Intelligence 12
- Org-chart depth estimate How many decision levels are engaged vs. just one champion
- New contact introduction rate Procurement, legal, and finance introductions signal late-stage progress
- Executive engagement drop-off When the VP who was CC'd stops appearing in threads
- Procurement contact appearance Direct signal of budget-phase transition in enterprise deals
Language Analysis 14
- Procurement vocabulary emergence "SOW," "SLA," "vendor review" — late-stage vocabulary clusters
- Competitor mention frequency Rising competitor mentions signal active evaluation, not just exploration
- Urgency hedge detection "We're still evaluating" vs. "we need to confirm by Q3" — different signals
- Contract language emergence Legal and compliance vocabulary as final-stage proximity indicator
Connect your CRM. Get honest pipeline data.
Connect
OAuth to Salesforce, HubSpot, or Outreach in under 30 minutes. Read-only access — Valuevynt never writes to your CRM. Your pipeline data stays yours.
Score
Valuevynt runs the 40-signal model across every open deal daily. No rep training. No CRM hygiene campaigns. Stage conversion rates, email latency trends, and stakeholder engagement depth are scored automatically — the model improves as it calibrates to your deal cycle.
Act
Your CRO gets a daily digest: pipeline-wide confidence score, the 3 deals with the highest at-risk signal composite, and the specific behavioral flags that triggered each. Enough to act before a close date push becomes a quarter-end miss.
Your next quarter is already in your email threads.
Get your first deal-health report in 48 hours. No rep retraining. No CRM migration.
Talk to Jonathan directly →